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Vertente Cerrado Coffee
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Cabeceiras de Goiás · Urucuia River

The Farm

Scale with a face, name and address: Fazenda Vertente is in Cabeceiras de Goiás, at the source of the Urucuia River, supporting traceable coffee production in the Cerrado.

Talk to the commercial team

The operation

A farm large enough to deliver and close enough to answer.

Vertente has 3,000 hectares, center pivots, drying patio, a large team and a culture of care. For the B2B buyer, that means operational capacity without losing origin readability.

The farm in numbers

Scale you can measure and origin you can read.

3,000 ha Total area

Fazenda Vertente’s area in the Brazilian Cerrado.

Urucuia River source

The farm is at the source of the Urucuia River, its main water base.

22 Center pivots

Irrigation systems that hold the crop consistent across the Cerrado.

~750 m Average altitude

Irrigated Cerrado at an altitude that supports cup quality.

200+ People on the team

Professionals in the daily care of crop and harvest.

Coffee seedling area at Fazenda Vertente

Location

Cabeceiras de Goiás, at the source of the Urucuia River

Water was decisive in choosing the land. Today it remains both a central asset and a permanent responsibility.

Operation

From planting to delivery

The culture of vertical integration, present since Américo Miari’s vision, guides an operation that controls essential steps to deliver traceable coffee.

Chain of custody

From farm to client, recorded.

Documented traceability at every lot stage.

  1. Step 1

    Plot

    Defined origin inside the farm.

  2. Step 2

    Variety

    Topázio and Catuaí monitored by lot.

  3. Step 3

    Process

    Harvest and drying stages documented.

  4. Step 4

    Quality

    Selection and harvest consistency.

  5. Step 5

    Client

    Clear information for the buyer.

Inside the farm

Fazenda Vertente through the year: center pivots, reservoirs, harvest, drying patio and the native cover around the Urucuia headwaters.

Who leads it

The farm has a name, a family name and four generations

Vertente is run by the same family that chose it. Coffee entered the Miari family in 1944, in Três Pontas, and reached the Cerrado because of water. Today four generations answer for the crop, the river source and every lot that leaves here.

Land, water and coffee are long-term care. We plant thinking about those who come next.

Lúcio Miari, president
Read the full story
Historic Miari family record, first generation connected to coffee
  1. 1st generation

    Américo and Maria Carlota

    The beginning of the coffee-growing tradition in Três Pontas, in 1944. Work, faith and future vision as the family base.

  2. 2nd generation

    José Américo and Irene

    The choice of Fazenda Vertente in 1979, for its water, at the source of the Urucuia River.

  3. 3rd generation

    Lúcio · president

    The consolidation of the operation in the irrigated Cerrado and long-term care for the land.

  4. 4th generation

    Eduardo · specialty coffee

    The expansion beyond the farm gate: Vertente coffee speaking with roasters and qualified buyers.

Historic Miari family archive, first generation

1st and 2nd generations

The origin that supports everything

Américo Miari planted the first coffee in 1944; José Américo chose Vertente for its water in 1979. These roots give meaning to today’s coffee.

Miari family archive, generations leading the farm

3rd and 4th generations

Continuity with renewal

Lúcio leads the Cerrado operation; Eduardo takes specialty coffee to the market. The same bond with the land, now also as a brand.

Preserved area of Fazenda Vertente at the source of the Urucuia River

Sustainability

Water from the Urucuia source shapes how the farm operates

Responsible water management, care for the Cerrado soil and recognised certifications are part of the daily routine at Vertente. Practices, credentials and environmental commitments are gathered on a single page.

See our sustainability work

Farm documents and reports

Environmental management

Environmental paperwork open for review

Licences, water permits and management plans behind an operation that sits at the source of the Urucuia River.

Technical reports

Harvest analyses and lot reports

Technical documents shared with buyers who assess origin on evidence.

Commercial contact

Speak with the producer at origin

The commercial team can present the farm, the harvest and availability for your operation.

Talk to the commercial team